16-05-2011, 20:28
In recent years, the average British bra size has jumped from 34B to 36D.
Earlier this year, Selfridges began stocking a K cup range, and its sales of D to G cups have risen by 50% year-on-year since 2005.
Last week, Debenhams started stocking KK bras.
"In the past few years we've seen a significant change," says Helen Spencer, lingerie and swimwear buyer at John Lewis. "The best-selling size in the business was 34B; that's what every woman thought she took. For us it's now 32D. That's happened in the past 18 months, and watching the sales coming in now, we can see that it won't be long before 32F becomes the biggest seller."
"There's been a huge growth in the small back, larger cup lady, particularly among young girls, the younger girls just seem to have bigger breasts now."
The big boob bonanza of 2010 may simply be part of the ongoing evolution of the female form, but it's one thing women are content not to have to worry about – at least for now. If you've got them, you might as well flaunt them.
Read full story http://www.guardian.co.uk/lifeandstyle/2...ing-bigger.
Earlier this year, Selfridges began stocking a K cup range, and its sales of D to G cups have risen by 50% year-on-year since 2005.
Last week, Debenhams started stocking KK bras.
"In the past few years we've seen a significant change," says Helen Spencer, lingerie and swimwear buyer at John Lewis. "The best-selling size in the business was 34B; that's what every woman thought she took. For us it's now 32D. That's happened in the past 18 months, and watching the sales coming in now, we can see that it won't be long before 32F becomes the biggest seller."
"There's been a huge growth in the small back, larger cup lady, particularly among young girls, the younger girls just seem to have bigger breasts now."
The big boob bonanza of 2010 may simply be part of the ongoing evolution of the female form, but it's one thing women are content not to have to worry about – at least for now. If you've got them, you might as well flaunt them.
Read full story http://www.guardian.co.uk/lifeandstyle/2...ing-bigger.
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